I wasn't able to attend MIX08 this year, but I was really interested in hearing the keynote especially about Silverlight 2. Lucky for me the MIX Online Blog team had a live stream that I could watch. Scott Guthrie came on and started talking just about the time I showed up. He announced the Silverlight 2 Beta 1 which will be available later today.

I caught the tail end of the Internet Explorer 8 talk. www.microsoft.com/ie/ie8 link should be live later today.

Scott Guthrie talked in his keynote a lot about business and monetization of RIAs. How can you create ads, add Ads to your content (video, audio etc).

OMG there is a VS2008 Banner ad Template plugin that they demoed. It created all the crap that I've been working on for a month now that is all packaged up. Hummm...being on a cutting edge can be tough. Now how do I get a copy of this thing so our deployment can be simplified.

HOW DO I DEPLOY THE AD...Video.Show deploying a Silverlight app. Lots of tracking, lots of useful metrics to tell the ad manager about how effective the campaign is. Overlay adverts, Preroll, and much more. Encoder 2 has some potential for rich advertising scenarios.

Using DoubleClick and Silverlight...Ari Poparo talking about supporting media publishing and Silverlight. Has some rich reporting metrics but also cool because a dev can use these events to enhance the experience.

So far, all these cool features aren't available yet...blech.

NBCOlympics.com Site Showoff...Perkins Miller, Matthew Rex. 22,000 hours LIVE ONLINE VIDEO...holy crap! AND VOD (Video On Demand) That's a lot of content. Interactive Video and Video Delivery of the highest quality. DVR capabilities with the live video, rewind live stream and alerts to quickly switch between viewing experiences. Sharing these videos with others, that's pretty damn cool! Picture in Picture hahaha...this thing is completely over the top. Will this create a new standard? HAHAHA 3 different streams of the same event...see what other people are watching...and he just keeps going...gawd. I will have to check this out when it goes live. PLUS, how crazy good will this be for Silverlight deployment?!

Now Scott is going into RIAs. Cross-Browser, Cross-Platform .NET Framework.

• Multi_Language Support


• WPF UI Framework


• Robust Networking


• Integrated Data Support


• High Performance


• Small Download, Fast Install (Beta 1 - 4.6MB download)


• Rich UI Controls

the "dev-igner" very rich control templateing skinning model Custom Animations, Custom State Changes as well as CSS style changes. Making it very easy to customize and skin these controls. New VS2008 Silverlight support...boy I'd love to have that right now. So you can BUILD the application but then hand off to a designer to re-skin without having to write or update any code. YEAH new beta 1 updates for VS2008 and Expression Studio shipping later today.

Showcasing a new Mail Client from AOL using Silverlight to speed up performance, add custom-ability, create an experience much like a desktop application.

Create experiences that don't exist today...humm...lets see where this goes.

• Deep Zoom www.hardrock.com click on the memorabilia link.


• Aston Martin

.NET .NET .NET ...

Line of Business - Application Cirque de Soleil using WPF.

HAHA Scott Guthrie circus talent was juggling two balls, and he even dropped um. Funny!

OK..Moving on to Mobile Devices. Silverlight for mobile, bringing Silverlight anywhere, same code, assets skills and tools, Next generation mobile experiences.
Mixer - Darren David, real time mobile based application. Where's the party at...haha funny little app. Your cell phone telling you you've had too much to drink and then making you take a sobriety test...that's funny. Nokia delivers Silverlight...not just for Mobile PCs.

silverlight.weatherbug.com is the Silverlight application that will run native on Nokia phones, on the web, or on WPF on your desktop. Wow...dis on Flash Lite...they said it was too costly to build the weatherbug app. Wonder why that was?

Time to go get all the new updates to get started with Silverlight 2.

Labels: Keynote, Mix08, Silverlight 2.0